Unibet

Unibet was founded in 1997 by Anders Ström in London and has grown into one of Europe's most recognized online gambling brands. Originally part of the Kindred Group (formerly Unibet Group), the operator was acquired by La Française des Jeux (FDJ) in 2024, further strengthening its market position. Unibet is known for its comprehensive sportsbook with extensive in-play betting markets, a robust casino offering powered by top-tier providers, and a strong commitment to responsible gambling. The brand operates across multiple regulated European markets and select US states, serving millions of customers with localized products and experiences.